Discovery Primer

Let’s get acquainted.

Before we talk, I want a little context so our call is a conversation, not an interview. This will take about ten minutes. Six quick things, that’s it. The rest we’ll figure out together when we’re actually on the phone.

Your business name

As you’d want it to appear on anything we build together.

Tagline or slogan, if you have one

If nothing comes to mind, leave it blank. That’s useful information too.

Website and social links

Anywhere you’d want me to look before we talk. Site, Instagram, LinkedIn, whatever’s live.

Name three to five brands you admire, and tell me why

Any industry. I’m less interested in “what they sell” and more in what makes you say “yes, that, I want people to feel that.”

Any brands whose look makes you wince?

Just as useful as the ones you love. Tell me what’s off about them.

Got a mood board, Pinterest board, or saved folder of inspiration?

Drop the link. If you don’t have one, no problem, skip this.

Let’s get acquainted.

Got it, thank you.